Turn cold inquiries into warm relationships - Export Institute

Your ideal customer is located in a foreign and distant country and therefore has no common acquaintance (not even a third-degree seller). Even so, owning one is still beyond the reach of the average person.

In the workshop you will learn the importance and power of cold inquiries, the basics and principles of cold emails, and how to harness them optimally and effectively for your business.

In the program: 

The barriers on the way to writing a cold email and how to break them down

In a perfect world we will write perfect emails: What should we do in the real world?

Where will we find the pearls that will help us break the ice

The hardest part is getting started: the opening sentences of the cold mile

Effective ways to end a cold mile

Discussion, questions and practical practice

Purpose of the workshop:

Learn how to approach writing cold emails without fear and in a systematic and structured way.

The participants will be equipped with easy-to-implement practices and tools that will improve the work process. 

Who is it for?

Founders of companies and startups, business development managers, sales and marketing, seniors and juniors, 

BDR, SDR and anyone who wants to contact "foreigners" and make them part of his business network.

Hundreds attended the workshop, what do they say?

"There is no doubt that the tools you gave will work for us according to the book, it is not to spray and pray and it was already helpful! Get back to me after 12 hours!" Grace

"It was a very interesting and enriching workshop, I definitely took some tips and tools for moving forward" Shahar

"The workshop is excellent! Very matter-of-fact and practical" Ofer

"There was an interesting workshop that opens the mind" Judah

Who am I:

Very nice! I am Tovit Neiser, a business development expert who has been combining content development, marketing and business development for 15 years. After founding two startups, I joined as a VP of Business Development and Marketing for a startup of 3D printers (acquired in early 2021.). Today, I own Yellow Bricks , a consulting boutique that offers strategic work and business mentoring.

Send me samples of emails that did not work and challenges of cold inquiries. 

I will go over them in advance and in the workshop we will analyze them.